Sweaty socks, metallic pine needles, sour and regret—the taste of Jeppson's Malört is described as many things, and none of them are great. If you ask CEO Tremaine Atkinson to pin down the flavor, he’d call it ass, gas and fire. So, what is this disgusting darling? The Malört is considered by many to be the worst liquor they have ever tried. Still, Chicagoans can’t seem to get enough of the junk. SUBSCRIBE: https://goo.gl/vR6Acb #Liquor #Alcohol #Pub This story is a part of our Flavors series, where we do so much more than play with our food. Come with us as we dive into deliciously different and tastefully off-beat stories in the culinary world. Got a story idea for us? Shoot us an email at hey [at] GreatBigStory [dot] com Follow us behind the scenes on Instagram: http://goo.gl/2KABeX Make our acquaintance on Facebook: http://goo.gl/Vn0XIZ Give us a shout on Twitter: http://goo.gl/sY1GLY Come hang with us on Vimeo: http://goo.gl/T0OzjV Visit our world directly: http://www.greatbigstory.com
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Taken from JRE #1299 w/Annie Jacobsen: https://youtu.be/5VoVIpIzj_c
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